Why is it in the news?
The government launched the PRARAMBH 2026 awareness campaign.
It aims to educate citizens about the new Income Tax Act, 2025.
Category: Economy
Important Points:
● PRARAMBH stands for Policy Reform and Responsible Action for Mission Viksit Bharat
● It is a nationwide awareness campaign on Income Tax Act, 2025
● Act will come into effect from 1 April 2026
● Uses multi-channel outreach including print, digital and social media
● Provides guidance notes, FAQs, videos and educational content
● Includes MyGov quiz for public engagement
● Multilingual content launched in 10 regional languages
● AI chatbot ‘Kar Saathi’ launched for taxpayer assistance
● Upgraded Income Tax website 2.0 for better service delivery