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Phase II of Niveshak Didi Initiative Launched to Boost Financial Awareness Among Rural Women

IEPFA expands flagship financial literacy program in Hyderabad, empowering women-led communities through peer-based learning

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Phase II of Niveshak Didi Initiative Launched to Boost Financial Awareness Among Rural Women
  • The Investor Education and Protection Fund Authority (IEPFA), under the Ministry of Corporate Affairs, has launched Phase II of its flagship financial literacy initiative-Niveshak Didi—at Hyderabad.
  • The initiative focuses on deepening financial awareness and empowering rural communities, particularly women, by adopting a “women-for-women” model where female trainers address queries, ensuring comfort and relatability for rural women participants.
  • Launched by IEPFA in 2016, Niveshak Didi is one of its key initiatives, alongside Niveshak Panchayat and Niveshak Shivir.
  • It serves as a catalyst for bridging knowledge gaps, building financial confidence, and fostering informed decision-making within communities.
  • The IEPFA, established under the Companies Act, 2013, manages the Investor Education and Protection Fund (IEPF) and plays a vital role in promoting investor awareness, protecting financial interests, and facilitating refunds of unclaimed dividends, matured deposits, debentures, and shares to rightful investors.
  • Through Phase II of Niveshak Didi, the authority aims to strengthen grassroots financial literacy efforts, making women the drivers of inclusive and sustainable financial empowerment in rural India.

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