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First Export of Assam’s Joha Rice

India exported GI-tagged Joha rice from Assam for the first time. The export was facilitated by APEDA to international markets.

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First Export of Assam’s Joha Rice

Why is it in the news?

India exported GI-tagged Joha rice from Assam for the first time.

The export was facilitated by APEDA to international markets.

Category: Economy

Important Points:

● Joha rice is an aromatic short-grain rice cultivated in Assam and Northeast India.

● It is known for its fragrance, fine texture and rich taste.

● It has around 22 traditional varieties like Kola Joha and Keteki Joha.

● It has anti-diabetic properties and helps lower blood glucose levels.

● It contains essential fatty acids like omega-3 and omega-6.

● It is rich in antioxidants, flavonoids and phenolic compounds.

● It has a balanced omega-6 to omega-3 ratio making it nutritionally superior.

● It faces challenges like low productivity and declining cultivation.

● The export was facilitated by APEDA under Ministry of Commerce.

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