Why is it in the news?
India exported GI-tagged Joha rice from Assam for the first time.
The export was facilitated by APEDA to international markets.
Category: Economy
Important Points:
● Joha rice is an aromatic short-grain rice cultivated in Assam and Northeast India.
● It is known for its fragrance, fine texture and rich taste.
● It has around 22 traditional varieties like Kola Joha and Keteki Joha.
● It has anti-diabetic properties and helps lower blood glucose levels.
● It contains essential fatty acids like omega-3 and omega-6.
● It is rich in antioxidants, flavonoids and phenolic compounds.
● It has a balanced omega-6 to omega-3 ratio making it nutritionally superior.
● It faces challenges like low productivity and declining cultivation.
● The export was facilitated by APEDA under Ministry of Commerce.
